Jane Pain: Sultry South American Lingerie

The luxury lingerie market has exploded over the past year, with glamorous new labels cropping up everywhere — Kiki de Montparnasse and Vagin Pouvoir hail from the US, Modern Courtesan and Made by Niki in the UK, and now, Jane Pain in Argentina.

This sultry label starts with a base chic lingerie set, then starts to make its modifications. They trim down a balconette bra to teeny-tiny proportions, throw three animal prints on the same set, and cut giant keyholes out of the back of an innocent camisole. The style is glamorous enough to pass as luxury, with a devilish subversive twist.

Jain Pain has an impressive collection of seven ranges, including everything from vinyl babydolls to soft jersey wraps. At the moment we don’t know of any stockists, but will keep our eyes peeled and keep you informed.

We love the playful wickedness behind Jain Pain, and have high hopes it’ll become available outside of Argentina — fans can contact Jain Pain through their (Flash) website (click Contact at the bottom). We’ll keep in touch with JP to let you know about any stockists – in the meantime, go check out their collection!