The Do-It-Yourself Bra Fitting Guide

Here at Knickers we do bra “street-fittings” all the time (and bar-fittings, and bus-fittings…), and have learned how to fit a bra without worrying with measurements and calculators. To help you find your perfect size this new year, we’ve condensed our bra-fitting technique into a handy guide you can use yourself:

Do-it-yourself Bra Fitting

Pick your bra type

Lingerie News: Loulou loves you, standard bra sizes, and other goodies!

Loulou loves you!

Are you a frilly-underwear kind of girl? Do you skip past the bra sets and head straight for the adorable pairs of knickers? If so, meet Loulou Loves You and their inaugural collection of adorable silk underwear. Handmade by Loulou herself (who is also a Knickers reader!), these panties are sweet and simple frilly goodness.

Loulou’s

America’s denial of larger-cup bras

While Europe has traditionally led the lingerie market, there’s signs that the U.S. is starting to get the lingerie fever as well. Fabulous brands like Kiki de Montparnasse and the Lake and Stars are popping up everywhere, and the Chicago Tribune recently reported that the lingerie market is only second to handbags as a fast-growing apparel item. Seizing the trend, retailers like J.C. Penny, Target and Kohl’s… Continue reading

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